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Rack Room Shoes

Why Philanthropy Is a Driving Force for Rack Room Shoes

"Our mission statement is, 'The Company Must Serve the People.' It is our guiding principle and part of our…

Rack Room’s GMM Reveals Three Vital Tactics From the Retailer’s Merchandising Strategy

Among his many goals, Brian Burnett has worked hard to bring credibility to the Rack Room Shoes sneaker…

Rack Room’s CMO Explains Why You’ll Probably Never See a Celebrity in Its Advertisements

It all goes back to a Rack Room contest launched in 2004.

Rack Room Shoes Will Soon Begin Testing a New Store Design

Change is in the works at Rack Room Shoes, timed to the retailer's 100th anniversary.

Rack Room Shoes CEO Mark Lardie on Why Brick & Mortar Is the Future of the 100-Year-Old Retailer

The executive sits down with FN to talk about the inner workings at the fiercely private company.

<b>Rack Room Shoes</b> App to Boost Omnichannel Experience

Rack Room Shoes is making it easier for families to shop on the go with a new app. The app, available for…

<b>Rack Room Shoes</b> Launches “Real People Project” Campaign

Rack Room Shoes has featured real people, rather than professional models, in its ad campaigns for more than…

Rack Room Shoes CEO Mark Lardie On Growing The Company’s Athletic Business

Rack Room Shoes unveiled its athletic-focused shop-in-shop concept, The Athletic Shop, for this spring.

Rack Room Shoes to Amplify Its ‘Shoes That Fit’ Fundraiser

Family footwear retailer Rack Room Shoes launched its annual charitable giving campaign to support Shoes That…