Skip to main content
X

Sports

Meet the Man Behind the Costumes of the Winter Olympics’ Opening Ceremony

Academy Awards-nominated costume designer Massimo Cantini Parrini raced against time for this one-of-a-kind…

A Look at the Uniforms of the 2026 Milano Cortina Winter Olympics

The race for the fashion podium is officially on.

Ulta Beauty Is Getting In on Sports With Own Athlete Roster

The retailer has teamed with six women athletes across sports and ages for an inaugural athlete collective.

Frederique Constant Becomes Official Timekeeper of the Pro Padel League

A limited-edition PPL-branded Frederique Constant timepiece will also be introduced in 2026.

Olympian Lindsey Vonn Partners With Figs

Figs produces apparel for health care workers around the world.

EXCLUSIVE: Louis Vuitton Returns as Title Partner of 38th America’s Cup

The next edition of the elite sailing race, with a new governance system, is set to take place in Naples in…

Li-Ning Mounts Milan Fashion Week Show With Winter Olympic Spirit in Mind

The activewear giant is decamping to Milan to seize the city's visibility ahead of the Winter Games as the…

Adidas Gears Up for the World Cup With Gazelles Inspired by Three National Teams

Mexico, Argentina and Colombia get their own "Bringback" colorways rooted in classic kit cues.

Fanatics CEO Michael Rubin Opens Up on Growth Opportunities, His Business Philosophy and Himself

He's been a scrappy, unorthodox entrepreneur since he was eight years old.

EXCLUSIVE: Louis Vuitton Becomes Title Partner of Formula 1 Monaco Grand Prix

The French luxury brand is building on its multiyear partnership with the Automobile Club de Monaco.

Boggi Milano Named Official Formalwear Partner of FIFA World Cup

The four-year deal includes the launch of a licensed capsule collection.

EXCLUSIVE: Batiste Taps Olympic Snowboarder Chloe Kim as Ambassador

Kim will front the dry shampoo brand as she gears up to compete in the 2026 Winter Olympics.

EXCLUSIVE: The Golden State Warriors Bring Beauty Courtside With Sephora Partnership

Sephora is the Warriors' first official fragrance partner.

EXCLUSIVE: Champion Is Launching Fragrance

The sportswear brand has teamed with Revlon to develop its first collection.

Could SailGP Become Fashion’s Fastest Billboard?

The young, but fast-growing sport offers glamour, sustainability and adrenaline to spare, speakers told the…